Seems like Gucci's going tech-y.
Starting today you can download the Gucci fashion application on the App Store. It’s not your usual fashion app—in fact, Frida Giannini worked directly with Mark Ronson to create several of the app’s coolest features like Gucci Beats (where you can mix your own music tracks and share with friends) and personal playlists by Frida and Mark.
The App also has a music stream channel, the Gucci Little Black Book city guide, along with all the latest fashion shows, look books and news from Gucci.
Sounds fun. I suggest they do a Frida Gianini boyfriend jacket inspired mobile casing as well. In different colors. That would sell like hotcake, I'm sure.
Too bad I use a Blackberry. For details, check out: